|
3. Summary of Significant Accounting Policies (Details 7) (USD $)
|
Sep. 30, 2014
|
Dec. 31, 2013
|
| April 11, 2013 note, conversion option |
|
$ 130,734
|
| June 26, 2013 note, conversion option |
|
55,307
|
| December 4, 2013 note, conversion option |
|
98,129
|
| December 23, 2013 note, conversion option |
|
72,027
|
| June 4, 2014 note, conversion option |
13,020
|
|
| July 7, 2014 note, conversion option |
55,917
|
|
| July 7, 2014 note, conversion option |
78,284
|
|
| August 28, 2014 note conversion option |
42,156
|
|
| September 3 2014 note, conversion option |
125,927
|
|
| September 10, 2014 note, conversion option |
156,376
|
|
| September 26, 2014 note, conversion option |
139,632
|
|
| Embedded conversion options |
611,312
|
356,197
|
|
Issuance fair value [Member]
|
|
|
| April 11, 2013 note, conversion option |
|
|
| June 26, 2013 note, conversion option |
|
|
| December 4, 2013 note, conversion option |
|
|
| December 23, 2013 note, conversion option |
|
|
| June 4, 2014 note, conversion option |
57,071
|
|
| July 7, 2014 note, conversion option |
64,233
|
|
| July 7, 2014 note, conversion option |
89,926
|
|
| August 28, 2014 note conversion option |
36,892
|
|
| September 3 2014 note, conversion option |
122,340
|
|
| September 10, 2014 note, conversion option |
129,710
|
|
| September 26, 2014 note, conversion option |
140,060
|
|
| Embedded conversion options |
640,232
|
|
|
Change in Fair Value [Member]
|
|
|
| April 11, 2013 note, conversion option |
7,348
|
|
| June 26, 2013 note, conversion option |
6,118
|
|
| December 4, 2013 note, conversion option |
(98,129)
|
|
| December 23, 2013 note, conversion option |
48,804
|
|
| June 4, 2014 note, conversion option |
(44,051)
|
|
| July 7, 2014 note, conversion option |
(8,316)
|
|
| July 7, 2014 note, conversion option |
(11,642)
|
|
| August 28, 2014 note conversion option |
5,264
|
|
| September 3 2014 note, conversion option |
3,587
|
|
| September 10, 2014 note, conversion option |
26,666
|
|
| September 26, 2014 note, conversion option |
(428)
|
|
| Embedded conversion options |
(64,799)
|
|
|
Reclassification into equity
|
|
|
| April 11, 2013 note, conversion option |
(138,082)
|
|
| June 26, 2013 note, conversion option |
(61,425)
|
|
| December 4, 2013 note, conversion option |
|
|
| December 23, 2013 note, conversion option |
(120,831)
|
|
| June 4, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| September 3 2014 note, conversion option |
|
|
| September 10, 2014 note, conversion option |
|
|
| September 26, 2014 note, conversion option |
|
|
| Embedded conversion options |
(320,338)
|
|
|
Quoted Prices in active markets (Level 1)
|
|
|
| June 4, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| August 28, 2014 note conversion option |
|
|
| September 3 2014 note, conversion option |
|
|
| September 10, 2014 note, conversion option |
|
|
| September 26, 2014 note, conversion option |
|
|
| Embedded conversion options |
|
|
|
Significant Other Observable Inputs Level 2
|
|
|
| June 4, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| July 7, 2014 note, conversion option |
|
|
| August 28, 2014 note conversion option |
|
|
| September 3 2014 note, conversion option |
|
|
| September 10, 2014 note, conversion option |
|
|
| September 26, 2014 note, conversion option |
|
|
| Embedded conversion options |
|
|
|
Significant Unobservable Inputs Level 3
|
|
|
| June 4, 2014 note, conversion option |
13,020
|
|
| July 7, 2014 note, conversion option |
55,917
|
|
| July 7, 2014 note, conversion option |
78,284
|
|
| August 28, 2014 note conversion option |
42,156
|
|
| September 3 2014 note, conversion option |
125,927
|
|
| September 10, 2014 note, conversion option |
156,376
|
|
| September 26, 2014 note, conversion option |
139,632
|
|
| Embedded conversion options |
$ 611,312
|
|